Now that I have a gorgeous logo, I’m going to change my ad in Endurance Magazine to highlight my expanded services (private lessons, podcast, the USAT credential). I can run a color ad as part of the editing trade arrangement, and I can run one in the Charlotte issue, too. (Thanks, Steve!)
How should I phrase it? What would draw you in? Here’s my draft:
Be flexible, be strong, be focused
Private, group, and podcast yoga lessons
Referrals happily given
and then the text of my business card.