You don’t need to be a marketing expert to stay connected with your students—you just need a plan You became a yoga teacher because you love yoga and you love people. Marketing? That probably wasn’t part of the plan. But here’s the thing: a yoga...
There’s a skill you use every time you step in front of a yoga class, and chances are no one ever formally taught it to you: storytelling. You tell stories when you introduce a theme. You tell stories in your newsletters. You tell stories on your website,...
Here’s something most yoga teachers don’t want to hear: great classes alone won’t keep your students coming back. I learned this the hard way. For years, I watched my most loyal students slowly drift away—not because my classes weren’t good,...
They’re Both Restful—But They’re Not the Same Practice If you teach restorative yoga and someone asks you to teach yoga nidra, your instinct might be: Isn’t that what I’m already doing? The answer is: not quite. Yoga nidra and restorative...
If You Think Elite Athletes Want a Challenging Yoga Practice, You’re Going to Lose Them I’ve taught yoga to Division One college teams for over twenty years—including the UNC football team, now coached by Bill Belichick. And here’s what shocked me...
The other night, I had an extremely vivid dream that I was back teaching Spinning. In the dream, every bike was different, and I spent most of my time helping students adjust seats, move handlebars, and get their feet clipped in. When I woke up, I immediately went to...